Over a decade ago, the company I was working with was in trouble. The marketing funnel and large marketing budget that had driven successful leads to the sales team was struggling and bleeding money.

The sales team had just experienced massive turnover and in an effort to stop the death spiral, a new sales manager was hired. The new sales team that was hired by the new sales manager was inexperienced and very ineffective.

The feeling of losing ground and of collapse was in the air. You could feel the tension. It was a sickening feeling.

The ship sunk.

Sometimes things just don’t work. Sometimes our plans and dreams fall apart.

That doesn’t mean we should give up.

Failure is a part of life but it isn’t life. When you’re in the midst of failure (the pain, the hurt, the anguish, and the shame) it feels like it is all consuming, almost like your life is ending.

But it passes. Sometimes only with time.

Failure isn’t who you are, it’s an experience you have.

Failure won’t define you unless you let it define you.

Some people won’t ever get back up on the horse once they get knocked off. They simply say, “I’m done” or “I’ll never do that again”.

This errant thinking dams opportunity and potential.

You just have to try again. You may need to try a different horse but you have to get back on.

As you push forward to your next venture, it’s very possible that your brain will remind you of your previous failures. Part of your brain is built to protect you and keep you safe.

It’s natural to feel this way but greater happiness is on the other side of this FALSE safety alarm. You have to work through the noise and push through the false alarm.

If you listen to this part of your brain too often, you will become a shell of the person you once were. You’ll never achieve what you really want or who you are meant to be.

Take action. Be bold. Face the fear of failure.

The life you really want is waiting for you.